Discover Our Impact
We take pride in delivering innovative solutions tailored to meet the unique needs of our clients. Our case studies offer an in-depth look at the challenges faced by our clients, the strategies we employed, and the remarkable results achieved.
Client: Alaska Trucking Association
The Alaska Trucking Association approached Snowy Owl Advertising with a specific vision: a fresh brand identity, an updated website, and revamped printed materials. Their desire was for a design that would capture the essence of both Alaska and the trucking industry in a modern and bold manner.
Our team delivered a brand new design that perfectly encapsulates their vision. The central element of the design features a Kenworth truck displaying their ATA acronym, which is widely recognized by their target audience. The design exudes a sleek, simple, modern, and bold aesthetic. The color palette, inspired by the Alaska state flag, further solidifies the Alaskan representation.
The website and printed materials seamlessly mirror this brand identity. This cohesive approach has not only garnered local recognition but has also made its mark nationally over the past five years, contributing to the ongoing success of the Alaska Trucking Association.
“Alaska Trucking Association has had the pleasure of working with Snowy Owl Advertising for the past 7 years! They are quick, efficient and work hard to keep all of our websites and events running smoothly! The care they put into making sure we have what we need is important! 10/10 will keep using Snowy Owl Advertising!” - Alaska Trucking Association
Client: Totem Equipment & Supply
Over a decade ago, Totem Equipment and Supply partnered with Snowy Owl Advertising, and our collaboration has been thriving ever since. Their need for an attractive and highly functional website to showcase their extensive range of construction and industrial equipment prompted us to create a robust Content Management Website with a custom searchable database and data entry platform. We also meticulously refined their brand identity, using it as the foundation for the website design.
Upon completing the website, we initiated a Search Engine Optimization (SEO) campaign in conjunction with a Facebook Campaign. We're delighted to report that they now enjoy an impressive average of 80% organic traffic on their website. Totem Equipment and Supply, Inc. not only continues to prosper but also maintains a strong presence among both local and national competitors.
Client: Caribou Clinic
Caribou Clinic approached Snowy Owl Advertising with a unique vision for a simple yet sophisticated brand package that seamlessly blends nature, animals, and health. Their specific request was to incorporate the serene colors of the Alaskan tundra, giving the brand an authentic and peaceful essence.
To bring this vision to life, we meticulously hand-sketched the logo, infusing it with an organic, nature-inspired aesthetic. The color palette draws from the natural tones of the Alaskan tundra, creating a harmonious connection with the environment.
The choice of font, sophisticated but not overly masculine, perfectly aligns with the desire for a peaceful and non-traditional medical logo. We believe that we have successfully captured their unique vision, and the brand now harmoniously mirrors the atmosphere and experience at Caribou Clinic.
"Snowy Owl Advertising made the branding process enjoyable and stress free. I didn't know exactly what I was looking for until they got their creative minds working on it; now each time I glance at my logo I get excited! Should I ever need help with branding again I will definitely use Snowy Owl Advertising’s services." - Jessica Overgaard, ND
Client: Honey Bee Flower Co.
Honey Bee Flower Company approached Snowy Owl Advertising with a clear vision in mind: to create a logo and website that would captivate brides-to-be and event planners. Their preference was for an elegant and understated design that could seamlessly adapt to their mobile flower truck, website, and collateral materials.
Inspired by their passion for watercolor flowers, we crafted a unique logo featuring a delicate watercolor bouquet as the central icon. Bouquets, their best-selling and most recognizable product, were a natural choice. To tie in with the name, we also introduced whimsical bees to add charm and reinforce the brand identity.
For the typography, we selected an elegant font with a touch of playfulness, striking the perfect balance. The website, an extension of the brand, mirrors its essence and provides user-friendly navigation.
Honey Bee Flower Company is a blossoming presence in Palmer, Alaska, and we enthusiastically invite you to explore their offerings for your next event or wedding
“Christynne with Snowy Owl is amazing. She designed both the logo and website for my floral business and both are absolutely beautiful! She was professional and really easy to work with. I thoroughly enjoyed the planning stage when talking about different inspirations and ideas. I highly recommend Snowy Owl for your advertising and marketing needs. You will not be disappointed.” - Kayla Howlett